clock menu more-arrow no yes mobile

Filed under:

NCAA president Mark Emmert seeking NIL approval before July 1

Currently five states, many of which house high-profile SEC programs, are set to integrate the new legislation.

NCAA Basketball: Final Four-NCAA President Dr. Mark Emmert-Press Conference Robert Deutsch-USA TODAY Sports

Over the last few years, the NCAA has been put on blast for not allowing players to profit off their own name.

They can’t profit share of jerseys are get paid partnerships while in college. Along with several other ways to rack in a bit of money without actually being paid by the programs, state legislation is being put in place to change that archaic rule.

Currently, five states are set to introduce legislation that will allow players to profit off their name, imagine and likeness (NIL).

Those states are Alabama, Florida, Georgia, Mississippi, and New Mexico. As you can imagine, the first four are full of major SEC powerhouse programs which could create a disadvantage for non-NIL states in terms of recruiting.

But, NCAA president Mark Emmert is pushing for the association's board to approve NIL action before July 1.

“NCAA president Mark Emmert said he recommends the association’s board members approve new rules allowing athletes to make money from their name, image and likeness rights this summer,” ESPN’s Dan Murphy wrote.

“We need to get a vote on these rules that are in front of the members now,” Emmert said when speaking on potential NIL guidance according to The New York Times. Implementing these new rules would be a major plus for the NCAA.

Considering the new G-League program for top recruits, not allowing players to profit could seriously hamper the talent that goes to college in the future.

However, while it may not appear that these discussions will be around long, they’re going to be complex in terms of how players can promote their brand. This won’t be going anywhere anytime soon.

That July 1 date is when the new set of rules for guidance are set, so getting it in before then is important, as it’s clear Emmert understands. Let’s hope something is passed then allowing NIL profiting.